Doing good feels good. We're ecstatic when we get to provide value in our communities by helping organizations reach their audience.
We research and optimize sites to ensure our mission-based orgs can reach their audience. First we have to answer a few questions such as:
What is the desired audience searching for?
Does the content exist?
Are there technical barriers on the site?
What are the top sites showing up for and how do we beat them?
If you take donations, there's no better (and more free) way of showing up on Google.
By optimizing your site as much as possible, the chances to acquire more donors increases significantly.