We are digital marketing experts in diverse fields of Healthcare services throughout North America. We have deep experience with Healthcare orgs, Healthtech, and service providers.
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Our marketing strategies rely on the strategy and goals of the Healthcare organizations we work with.
Before kicking things off, we have to learn about patient behaviour, bookings, competition levels, and past marketing efforts of the organization.
A significant factor in much of the Health and Medical projects we work on is the restrictions of ad platforms. This naturally leads to much of our work in Healthcare SEO projects.
We're hired often for:
Google loves accessible sites.
We offer accessibility audits as standalone projects or in tandem with SEO campaigns.
We audit for ADA, WCAG, & AODA compliance
Accessible sites have a much easier time ranking on Google
Patients turn to online sources for information about their health. If you need more traffic, optimize for the services they need and the conditions they're experiencing.
A high ranking on Google reaches people halfway. They're looking, and you have the solution. This results in higher booking rates, which is generally the goal of any campaign.
For more on our SEO services for Healthcare, see:
Google Search Ads, Search PPC, or Google Adwords, is a great way to guarantee traffic if you can navigate their policies.
Google Ads restricts what you can advertise, what you can say in the ads, which keywords you can use, and whether the information on your site complies with their policy.
Our experience can get the the bottom of this quickly.
Meta (Facebook and Instagram) have guidelines around Health content. We are experienced with these policies, which allows us to find solutions quickly.
We will plan, write, design, post, and measure Social Media content.
The crucial factors are social proofing, awareness, and community building. We work towards explaining to future bookers that your location is worth visiting because of the care and attention communicated online.