SEO Agency in Toronto
15 years in business and 100’s of campaigns has lead us to a dialled-in and reliable system. We concentrate on growth, collaboration, and transparency. Give us a call and see if we’re a fit to begin growing your organic traffic.
SEO starts with a strategy.
Whether big or small, a data-driven strategy is essential to pulling off strong SEO campaigns. Competitive and keyword research is the starting point for our work.
Clear reporting and measurement are central to all SEO campaigns. Our clients need to know how our efforts are translating. The measurement of our campaigns is customized to each client. Keyword rankings, conversions, live dashboards, decks – whatever fits your needs.
SEO improves with collaboration.
We partner with our clients and they are key collaborators in the strategy. They know their industry, customers, and always have an instinct on the search behaviour of the customers. We develop our work around these factors.
Works well with others
We work alongside design agencies, developers, and clients to help build extremely visible brands. Most of our projects come from partnerships with branding, web design, and creative or technical agencies that require a partner or recommendation to help push their projects further.
SEO can ruin a brand presence if you’re not careful – something we’re very aware of. A wall of text and stripping out meaningful messaging isn’t good for the longevity of your brand. We carefully plot out recommendations that work within brand guidelines.
Ends with results.
Return on Investment
The reason people do SEO is to get something out of it. The ROI of our campaigns is closely monitored with real expectations and timelines established.
How long does it take?
A common question or concern is the project length of an SEO campaign. Will it take weeks, months, or years? We’ll be upfront and realistic about goals and when to expect results.
What we do
- Technical site audits
- Speed analysis
- Ongoing error checking
- Link audits
- 90+ point checklist
- Content gap analysis
- Content audit
- Competitive content research
- Turnkey copywriting services
- Content calendars
- Content measurement
- Competitive link insights
- Ethical linkbuilding
- Link error checks
- Screaming Frog
- Google Data Studio
- Custom decks / PDFs
- Automated daily updates
- Custom weekly reports
- Custom monthly reports
Featured Clients in Toronto
What we do
The campaign types we do great at. We specialize in most types of SEO campaigns, but not all projects and campaigns that come across our desk will be a perfect match. Contact us to see if we can help with your website.
B2C SEO is usually quite straightforward. We find what your customers are searching for and then meet them halfway. They’re on the hunt for your website, and we need to let them find it. In B2C organic optimization, there’s usually:
- Search volume to look up and optimize towards
- Competition to research
- More content and linkbuilding opportunities
B2B SEO is all about leads and high-value purchases. It’s not necessarily the number of leads but the quality. We do a lot of lead-building SEO campaigns for clients for their niche offering whether it’s Enterprise, industrial, or another high-value project that will kick off an inbound sales process. The important factors with B2B SEO are:
- Targeting quality over quantity
- Certifying the data used for strategy is accurate
- Measuring conversions as a first step in a longer sales cycle
Our Enterprise SEO campaigns generally fall into a pattern of prioritizing opportunities and managing resources effectively. When optimizing a website with 5,000+ pages or 5,000,000 customers, you can’t do everything at once. That’s why it’s beneficial to concentrate on the organizational needs one by one and allocate content development, optimization recommendations, and other tactics alongside them.
We do a ton of Ecommerce SEO work these days, which scaled alongside the popularity of Shopify and smaller brands selling online. Ecommerce SEO isn’t much different from other SEO campaigns other than there are customer purchase considerations, category vs. product page optimization, and a lot of Ecommerce info in Google Analytics to comb through and use to our advantage.
SEO Audits are our technical and content audits that are a one-time project rather than an ongoing campaign. We do all of the research, provide analysis on the market and how to reach it, then pass it off to your team. We carefully walk our clients through our SEO audits so all aspects are actionable and understood.