
What People Google About Seattle
We did some research on Seattle’s keywords. The top 10 list below isn’t surprising. In almost every major North American city you’ll see Craigslist, weather, sports, news and hotels as the top 10 most searched for keywords.
Keyword | Searched for Per Month in US |
craigslist seattle | 1,830,000 |
seattle weather | 1,000,000 |
seattle seahawks | 823,000 |
seattle | 450,000 |
seattle mariners | 450,000 |
seattle times | 450,000 |
seattle hotels | 246,000 |
seattle sounders | 90,500 |
things to do in seattle | 90,500 |
seattle news | 74,000 |
Where People Are Looking From
Most Seattle searches come from the state of Washington. One would assume that there’d be a concentration of Seattle searches in Oregon or Idaho, but that might not be the case.

In Canada, a majority of the Seattle searches come out of British Columbia and the West Coast, which makes a lot of sense.

Top Sports Teams Searches in Seattle
For sports, it looks like the Seahawks searches completely eclipse other teams. The Seattle Supersonics are still getting searches despite leaving Seattle in 2008.
Sports Keywords | Searched for Per Month in US |
seattle seahawks | 5,594,200 |
seattle mariners | 680,240 |
seattle sounders | 114,250 |
seattle supersonics | 50,310 |
Top Local News Outlet Searches in Seattle
For dailies, The Seattle Times beats everyone else by a long shot.
News Keywords | Searched for Per Month in US |
seattle times | 573,810 |
the stranger | 67,000 |
seattle pi | 68,960 |
west seattle blog | 52,600 |
Top Tourism Searches in Seattle
If you do any travel / tourism digital marketing, you’ll know that the keyword “things to do in cityname” is always going to be #1. We’ve excluded that category and pulled out the top attractions people search for in Seattle.
Keyword | Searched for Per Month in US |
pike place | 194,850 |
seattle art museum | 70,020 |
seattle space needle | 60,040 |
seattle aquarium | 58,310 |
seattle underground tour | 28,130 |