Co-Founder + Strategist
Since 2004
I got bored with web design back in 2004 and began doing SEO for my side projects. The projects took off and I quickly realized how businesses could benefit from the same techniques. I've been cracking away at expert level SEO projects ever since.
Digital Marketing
The things that make me good at SEO are also the things that make me good at other facets of digital marketing. Curiosity, competitive spirit and elbow grease are still the main ingredients. From the starting point of SEO, I branched off into paid PPC management, Analytics, social media marketing.
SEO Clients
Brands I've worked with
SEO + Digital Strategy
My strategy
Most of what I recommend for an SEO campaign is based on experience. There seems to be no replacement for doing something 1,000 times.
The biggest factors in how I approach an SEO campaign are:
1) Needs of the client
2) Research + Stats
3) Marketplace opportunity
From there I begin to carve out exactly what needs to happen. The biggest shifts in modern SEO are:
1) The location of searcher and business
2) Brand name reputation
3) What is happening off of the website
Vancouver
About me
I’m the coolest person in Vancouver.
You’ll most likely find me between Gastown and Mount Pleasant:
• at the park with my kids
• at a pub watching Champions League
• at a coffee shop hacking away at a website
• walking to work listening to a comedy, history or business podcast
