Attract.

Traffic growth with search marketing and online display advertising.

Attract your audience

Engage.

Connect with the RIGHT customer, and stay connected.

Engage your audience

Convert.

Increase your ROI with conversion rate optimization.

Convert your audience

The Status Report.


The starting point for your campaign.

Get Started

More paying traffic.

"Conversion Rate" is the measurement of an action taken by a visitor to your website.

What's your conversion rate? What do you want people to do online? Buy? Register? Download? Donate? Refer?

One of the first things we do when we work with you is to establish and define the conversion rate. What is the target action, the thing or things that you want your customers or prospects to do, once they are on your website. Establishing this measurement (or “metric”) at the beginning is a key part of the process.

We sharpen your focus online by optimizing your conversion rate. This will help you succeed online, with the evidence to back it up. Buy more, register more, download more, refer more. Whatever that metric is, your site will attract, engage, and convert more of the right people. Not only more visitors to the site, but more of them doing what you want them to do.

Post-click behavior

Using your site data we have a window into your visitor's behavior which tells us how they got there and their "post-click behavior." This includes optimizing your landing pages (where site visitors “land"). We test the effectiveness of a page's success rate and improve upon it using A/B testing to make sure our conversion rates continually improve.

Why?

Your Status Bureau Online Marketing Specialist is behind your website, every day. Optimizing your conversion rate. Making sure more people come to your website, and more of those people are doing what you want them to do. However you get your revenue, we will help to enhance all that good work your people are doing.